Create and distribute compliant digital securities through structured fundraising cycles — with multiple concurrent offerings, configurable terms, and fiat or crypto settlement.
The Primary Market & Issuance module is the engine behind every fundraising event on the Fundraizerly platform. It manages the complete Security Token Offering (STO) lifecycle — from token creation and pricing configuration through investor eligibility verification to subscription processing and settlement. Issuers can run multiple concurrent fundraising rounds across different asset classes from a single platform, each with independent terms, investor pools, and compliance rules.
Whether you are issuing company shares for a seed round, distributing fund units for a closed-end vehicle, launching a sukuk offering, or conducting a real estate fractionalization — the Primary Market module provides the infrastructure to do so compliantly, efficiently, and at scale.
Run several active fundraising cycles simultaneously on the same platform. Issue company shares to one investor pool while conducting a convertible note offering for another and launching a sukuk issuance for a third — all managed from a single issuer dashboard with independent configurations per offering.
Define minimum and maximum investment thresholds, allocation limits per investor, closing conditions, and subscription deadlines for each offering. Workflows adapt to your specific deal structure — whether that is a fixed-price offering, a tiered pricing model, or a first-come-first-served allocation.
Accept subscriptions in traditional currency through wire transfers and card processing, or in cryptocurrency with secure self-custody payment options. Payment methods are configurable per offering, allowing issuers to enable the channels that best serve their investor base.
Monitor capital raised, investor commitments, settlement status, and remaining allocation in real time through the issuer dashboard. Know exactly where your offering stands at every moment — not at the end of a business day or after a manual reconciliation.
Create and manage multiple share classes within a single offering, each with distinct pricing, voting rights, dividend preferences, transfer restrictions, and redemption terms. Support for common, preferred, founder, employee, and custom share class structures.
Open, pause, extend, or close fundraising rounds on your schedule. The platform supports unlimited cycles — Round 1 selling company shares, Round 2 offering convertible notes, Round 3 launching a closed-end fund, Round 4 issuing sukuk — all from the same platform instance.
Authorize underwriters to onboard their own investors separately into your offering. Each underwriter operates within your platform with role-appropriate access and their own investor pipeline, while the issuer maintains full oversight and approval authority.
Once an investor's subscription is approved and payment is confirmed, the platform automatically mints and distributes the corresponding digital securities to the investor's wallet. Cap table and ownership records update in real time.
Set the terms for your offering: asset type, share classes, pricing, investor eligibility, payment methods, allocation limits, and timeline.
Use the Asset Tokenization Engine to create the compliant digital securities for your offering with rights, restrictions, and compliance rules encoded in smart contracts.
Onboard investors through the Investor Management Suite with automated KYC/AML, e-signature subscription agreements, and accreditation verification.
Open the offering. Investors subscribe through your branded platform using fiat or crypto. The dashboard tracks every subscription in real time.
Approved subscriptions settle automatically. Digital securities are minted and distributed. The cap table updates. The offering closes when your conditions are met.
Capital market firms running multi-issuer marketplaces with dozens of concurrent offerings across asset classes.
Fund managers launching closed-end or open-end funds with configurable subscription workflows and multiple share classes.
Entrepreneurs raising their first or fifth round directly from investors at a fraction of the cost of traditional placement agents.
Real estate developers fractionalizing properties with defined minimum investments and automated settlement.
This module works in concert with the Asset Tokenization Engine (for creating the digital securities), the Investor Management Suite (for onboarding and qualifying investors), and Reporting & Analytics (for tracking fundraising performance). After the primary offering closes, the Secondary Marketplace module can be activated to enable peer-to-peer trading.
See how Primary Market & Issuance can transform your capital market operations. Schedule a personalized walkthrough with our team.